Universal Broadband

“While the US talks, other countries are acting. Both Finland and Spain have now decided to add ‘broadband’ to their universal [telephone] service requirements.

"By 2011, any Finn or Spaniard, no matter where they live, should be able to get a reliable 1Mbps connection at a reasonable price,” ars technical.com reports.

Social Media Series Posts

"Social Media: Promise & Peril" is a continuing series intended to help business communicators find value in social media for their companies and their stakeholders.

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1. Regular post pages on the edit30.com blog, where each article is identified by the series logo. You can collect all of these articles using the "Search edit30" feature above — simply search "social media."

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It’s news to me: Who to trust?

“For the first time in recent years, voters trust Republicans more than Democrats on all 10 key electoral issues regularly tracked by Rasmussen Reports. The GOP holds double-digit advantages on five of them,” Rasmussen reported today, 10-24-09.

The polling organization asked this question: “I’m going to read you a short list of issues in the news. For each, please let me know which political party you trust more to handle that issue.” Responses were:

Healthcare
...D-40%; R-46%

Education
...D-38%; R-43%

Social Security
...D-37%; R-45%

Taxes
...D-35%; R-50%

Economy
...D-35%; R-49%

Abortion
...D-35%; R-47%

Immigration
...D-33%; R-40%

National Security
...D-31%; R-54%

Iraq
...D-31%; R-50%

Government Ethics
...D-29%; R-33%

Quality Printing for Less at PrintRunner.com

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Willie Nelson’s tribute to Tiger

The NPR weekend current events quiz program “Wait, Wait; Don’t Tell Me!” today played this Willie Nelson hit, “To All the Girls I Loved Before,” in tribute to Tiger Woods’ accomplishments. It is a great song, but a sad connection.

Tiger: The silence & collateral damage

Act quickly, accurately, fully. Those are the fundamental principles of crisis communications, and they should have been applied at the very outset of the Tiger Woods debacle. However, that has not been the case, even a full 14 days after Woods’ fateful run-in with a tree outside his Orlando home. (See our earlier post on [...]

Tiger Woods: Fading Kodachrome

The court of public opinion often is the ultimate arbiter of controversial issues. If that turns out to be the case in the Tiger Woods situation, the final outcome may be neither pleasant nor profitable.

The latest Rasmussen Reports national telephone survey, released today (12-09-09) shows that “news coverage of [...]

Tiger’s cost of contrition: $80 million

Gerald Posner, the chief investigative reporter at The Daily Beast, told CNBC’s Larry Kudlow on his show The Kudlow Report Thursday night, 11-03-09, that current negotiations between Tiger Woods and his wife, Elin, could up the value of her existing $20 million/10-year pre-nuptual agreement to a total of at least $80 million.

Here’s the way the [...]

Assessing Tiger’s aftermath, updated

(This post includes updates of 12-10, 12, 14-09)

Early reports indicate that Tiger Woods’ “transgressions” are likely to have little, if any, immediate impact on his corporate endorsements. His personal image, however, is another story, and that could impact his endorsements over time.

On the endorsement front, Marc Ganis, president of the Chicago-based sports business consultancy Sportscorp, told [...]

Tiger: The man and the brand

One problem with Tiger Woods’ current public relations problems is the difficulty separating personal emotions about him from his status as a brand and brand representative.

Woods’ case is especially challenging because the personal characteristics that make him so compelling as a role model for teens and other youths are the same traits that make him [...]

Assessing the ‘Tiger Inc.’ PR disaster

Tiger Woods is a golfer, not a crisis communications professional, and his attorney isn’t either. Those facts are evident because both men broke all of the fundamental rules of crisis communications.

While this assessment isn’t intended to be a cram course in crisis communications [see Crisis Comms tab above], it is a quick look at three [...]