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Fundamental in the DNA of special interest groups like the AARP is adopting and proselytizing a particular political stance. And so the group’s management endorsed Obama’s healthcare reform almost a soon as was announced. However, the entire membership didn’t agree with that decision, and some disagreed violently, in a phrase. As a result, “about 60,000 senior [...] A not-too-subtle shift cropped up on the front page of The New York Times this morning; it is in the publication’s coverage of the highly contentious Obama-Reid-Pelosi healthcare proposals currently working their way through Congress. The change is either quite significant or merely an editing oversight (which we think is unlikely) that will be corrected in [...] Public relations professionals and corporate executives who are savvy about working with the media well understand the time-honored adage that one should “never get in a fight with a guy who buys printers ink by the barrel.” “Printers ink,” of course, is extended in today’s environment to include airtime and pixels. In any case, the message [...] Transparency has been, and continues to be, a popular rallying cry for communications and other executives responsible for corporate social responsibility and investor relations. Now comes new research from the Gallup organization — followed quickly by an editorial in Investors Business Daily. Gallup says that American public “approval” of Congress is pretty low, and IBD says that [...] Whatever the foundation — ancient philosophers or neighborhood preachers — Obama’s oratorical style has engaged a wide swath of Americans. Political and media observers claim his words solidly reside at both poles: deep and profound at one extreme; shallow and superficial at the other. In the end, however, speech and media experts believe that business communicators [...] Regardless of the politics, this is business. And the bottom line questions are: “Does the customer buy into the marketing pitch? Is the product selling?” So far, the answers seem to be “No.” And the responsibility lies with marketing, says AdAge columnist Ken Wheaton. And what is that product?” Obama’s healthcare reform proposal. Nope, this is not really [...] Irrespective of one’s politics, the consensus among American PR leaders interviewed by AdvertisingAge is that the Obama administration has not effectively made the transition from campaign rhetoric to presidential leadership and, as a result, has “lost control of the messaging in the healthcare reform debate, the first big policy test of his administration.” The trade publication [...] Executives leading highly visible corporations, outspoken elected officials, and the heads of contentious government bureaucracies are always easy fodder for antagonistic journalists and unhappy taxpayers. The one leader who typically gets the most target space is the nation’s president, except when the chief executive is President Obama. His huge popularity at the polls — before and [...] When a third of the sampled population approves and another third disapproves, there’s plenty of opportunity for communications spinners to twist this one just about any way they want. That’s because as President Obama reaches his 100th day in office, the Rasmussen daily presidential tracking poll, in part, today shows that Obama’s approval-disapproval spread [...] The Administration’s popularity with the electorate is well established; however, Obama’s success among the experts viewing his performance as the elected leader of the largest economy in the world is quite a different story. “U.S. President Barack Obama and Treasury Secretary Timothy Geithner received failing grades for their efforts to revive the economy,” according to the [...] |
 
 
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