Universal Broadband

“While the US talks, other countries are acting. Both Finland and Spain have now decided to add ‘broadband’ to their universal [telephone] service requirements.

"By 2011, any Finn or Spaniard, no matter where they live, should be able to get a reliable 1Mbps connection at a reasonable price,” ars technical.com reports.

Social Media Series Posts

"Social Media: Promise & Peril" is a continuing series intended to help business communicators find value in social media for their companies and their stakeholders.

Our social media insights appear in two parts.

1. Regular post pages on the edit30.com blog, where each article is identified by the series logo. You can collect all of these articles using the "Search edit30" feature above — simply search "social media."

2. Additionally, we provide other shorter insights on a separate page, which can be accessed by clicking on the "Social Media" button in the top of this page.

All edit30.com articles are protected by copyright. For reuse permission, contact us by email at editor@edit30.com. No unauthorized use of this material is permitted.

It’s news to me: Who to trust?

“For the first time in recent years, voters trust Republicans more than Democrats on all 10 key electoral issues regularly tracked by Rasmussen Reports. The GOP holds double-digit advantages on five of them,” Rasmussen reported today, 10-24-09.

The polling organization asked this question: “I’m going to read you a short list of issues in the news. For each, please let me know which political party you trust more to handle that issue.” Responses were:

Healthcare
...D-40%; R-46%

Education
...D-38%; R-43%

Social Security
...D-37%; R-45%

Taxes
...D-35%; R-50%

Economy
...D-35%; R-49%

Abortion
...D-35%; R-47%

Immigration
...D-33%; R-40%

National Security
...D-31%; R-54%

Iraq
...D-31%; R-50%

Government Ethics
...D-29%; R-33%

Quality Printing for Less at PrintRunner.com

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Buffett ‘Gets’ Crisis Communications

Warren Buffett on CNBC's Squawk Box 3-1-10

Warren Buffett, chairman and CEO of Berkshire Hathaway, is legendary as the world’s second richest person and as an investor who examines businesses with a keen eye toward accurately assessing present fair value and future profit potential.

During this morning’s CNBC’s Squawk Box segment, Buffett responded broadly to a question about Toyota’s [...]

Growing up, social media go to work

[This article is part of our continuing series, "Social Media: Promise & Peril." Series posts are denoted by the signature logo, and are collected on the Social Media page, a link to which you will find at the Social Media tab at the top of this page.]

Social media like Twitter and Facebook are growing up and [...]

What PR can learn from politics

Business communicators should find very instructive the mushrooming of issues and emergence of discontent evident during the summer Congressional recess.

When Congress recessed for the annual August month of hometown visits and foreign junkets, healthcare reform seemed to be the one issue the lawmakers would have to contend with when they returned to generally friendly home [...]

Social media usually lead to more business

Social Media Engagement by Wetpaint & Altimeter

Few successful executives dismiss social media as an important facet of their total marketing mix, especially if they are retail focused. Yet, many remain skeptical of social media proponents’ ability to accurately assign a monetary value to use of the technology.

However, a new social media study — with [...]

Communicating “An American Renewal”

CEOs and communicators have a partnership challenge in prying America out of this worst recession since the Great Depression. For each CEO, the responsibility is envisioning and executing a dramatic recovery strategy. For the communicator, it is ensuring that all critical stakeholders understand and support their responsibilities within the strategy.

GE CEO Jeff Immelt

GE’s CEO [...]

Probably the last bad product review

What communicator hasn’t been smacked in the face by a writer’s unfavorable product review? After all, not all aspects of all products are winners all of the time.

So, it is with a modicum of sadistic glee that we read about someone else’s pain, and what surely will be The New York Times’ last product review [...]

From sea to shining sea, America!

Ray Charles plays and sings “America, the Beautiful” during a 1991 concert.

Communicating global leadership

One of the problems with being the lead horse in any race is that it’s difficult to know when the rest of the pack is gaining on you. Depicting that reality with respect to America’s position in the world is the idea behind creation of a video called “Did you know.”

The producers are two educators, [...]

Biz planning feels like crisis communications

It seems that practically everything said about the global economic crisis is rapidly becoming — if it isn’t already — a cliché. The atmospheric metaphors and similes are about as abundant as warm days are scarce this Spring.

And, this year’s strategic planning season predictable will be filled with anxious laments about a total lack of [...]

When the board questions its own leadership…

It seems that it is times like these — the global economic crisis, you know — that make us aware of the need for, or the lack of, leadership among our institutions of business and government. Perhaps that quality is present, or not, during “normal” times,” but it is only when we actually [...]