Universal Broadband “While the US talks, other countries are acting. Both Finland and Spain have now decided to add ‘broadband’ to their universal [telephone] service requirements.
"By 2011, any Finn or Spaniard, no matter where they live, should be able to get a reliable 1Mbps connection at a reasonable price,” ars technical.com reports.
Social Media Series Posts "Social Media: Promise & Peril" is a continuing series intended to help business communicators find value in social media for their companies and their stakeholders.
Our social media insights appear in two parts.
1. Regular post pages on the edit30.com blog, where each article is identified by the series logo. You can collect all of these articles using the "Search edit30" feature above — simply search "social media."
2. Additionally, we provide other shorter insights on a separate page, which can be accessed by clicking on the "Social Media" button in the top of this page.
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It’s news to me: Who to trust? “For the first time in recent years, voters trust Republicans more than Democrats on all 10 key electoral issues regularly tracked by Rasmussen Reports. The GOP holds double-digit advantages on five of them,” Rasmussen reported today, 10-24-09.
The polling organization asked this question: “I’m going to read you a short list of issues in the news. For each, please let me know which political party you trust more to handle that issue.” Responses were:
Healthcare
...D-40%; R-46%
Education
...D-38%; R-43%
Social Security
...D-37%; R-45%
Taxes
...D-35%; R-50%
Economy
...D-35%; R-49%
Abortion
...D-35%; R-47%
Immigration
...D-33%; R-40%
National Security
...D-31%; R-54%
Iraq
...D-31%; R-50%
Government Ethics
...D-29%; R-33%
Edit30 authority Edit30 brings more than three decades of corporate, marketing and investor communications expertise to the blog arena. We provide the insight executives need, but may not get from insiders or retainers. Find out more on our "About" page.
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Are the new media — the likes of Twitter, Facebook, etc. — “the beginning of new ways savvy PR pros will pitch and interact with the press?” That is the question posed recently among PR professionals, and it implies potential confusion between the media and the message — and the need to understand the role each [...]
[This article is part of our continuing series, "Social Media: Promise & Peril." Series posts are denoted by the signature logo, and are collected on the Social Media page, a link to which you will find at the Social Media tab at the top of this page.]
Social media like Twitter and Facebook are growing up and [...]
Newspaper owners have spent considerable time fretting about their general decline in circulation, influence and revenue. Many believe that these misfortunes come at the hands of a Web parasite that ceaselessly and increasingly seeps into a publication’s every pore, then sucks out all the news that’s fit to exploit.
The antidote for this national print media [...]
[This article is part of our continuing series, "Social Media: Promise & Peril." Series posts are denoted by the signature logo, and are collected on the Social Media page, a link to which you will find at the Social Media tab above.]
Despite the clamor about social media’s ability of to whip up product and service buzz [...]
In business you can be right or wrong on an issue. But there’s nothing worse than being irrelevant: you simply don’t count, so it doesn’t make any difference whether you’re right or wrong; you’re inconsequential. Ouch!
We assume that the same applies for media content, in this case television. And if you make a living creating, [...]
If you didn’t know it before, now it’s official and confirmed: Twitter is a business tool, not just a kid’s toy. The time-suck that’s often been maligned by senior management is reaching out to them with a classic features-and-benefits pitch.
Twitter just launched “Twitter 101: A Special Guide” for business people that claims, “Every day, millions [...]
While every media chain, news outlet and their pooch seem to be working on a plan to corral and control access to their news content, the Associated Press board of directors has voted to move ahead swiftly — and broadly — with a strategy to limit access to their copy. AP is “the world’s largest [...]
Social Media Engagement by Wetpaint & Altimeter
Few successful executives dismiss social media as an important facet of their total marketing mix, especially if they are retail focused. Yet, many remain skeptical of social media proponents’ ability to accurately assign a monetary value to use of the technology.
However, a new social media study — with [...]
“I confidently predict that within the next 12 months, almost all news organizations will be charging for content,” said Financial Times editor Lionel Barber in a speech at London’s Media Standards Trust, which is an independent not-for-profit that seeks to foster high news standards.
Barber told the audience that major media are building Internet news platforms that will [...]
When you want to know what your customers think, ask them. Not so novel an idea, but when Morgan Stanley’s London office asked a 15-year-old intern, the outcome ended up capturing the attention of media buyers and CEOs worldwide.
They’re interested, as was Morgan, because of key observations like Twitter being for old people; among the [...]
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