Universal Broadband “While the US talks, other countries are acting. Both Finland and Spain have now decided to add ‘broadband’ to their universal [telephone] service requirements.
"By 2011, any Finn or Spaniard, no matter where they live, should be able to get a reliable 1Mbps connection at a reasonable price,” ars technical.com reports.
Social Media Series Posts "Social Media: Promise & Peril" is a continuing series intended to help business communicators find value in social media for their companies and their stakeholders.
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It’s news to me: Who to trust? “For the first time in recent years, voters trust Republicans more than Democrats on all 10 key electoral issues regularly tracked by Rasmussen Reports. The GOP holds double-digit advantages on five of them,” Rasmussen reported today, 10-24-09.
The polling organization asked this question: “I’m going to read you a short list of issues in the news. For each, please let me know which political party you trust more to handle that issue.” Responses were:
Healthcare
...D-40%; R-46%
Education
...D-38%; R-43%
Social Security
...D-37%; R-45%
Taxes
...D-35%; R-50%
Economy
...D-35%; R-49%
Abortion
...D-35%; R-47%
Immigration
...D-33%; R-40%
National Security
...D-31%; R-54%
Iraq
...D-31%; R-50%
Government Ethics
...D-29%; R-33%
Edit30 authority Edit30 brings more than three decades of corporate, marketing and investor communications expertise to the blog arena. We provide the insight executives need, but may not get from insiders or retainers. Find out more on our "About" page.
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Tiger Woods is a golfer, not a crisis communications professional, and his attorney isn’t either. Those facts are evident because both men broke all of the fundamental rules of crisis communications.
While this assessment isn’t intended to be a cram course in crisis communications [see Crisis Comms tab above], it is a quick look at three [...]
Customer testimonials always are among the most effective sales tactics, and no testimonial is better than your own. That, in part, must be what Google is counting on by offering free WiFi connection to tens of millions of travelers at 47 US airports this Christmas season, now through January 15, 2010.
In the process of demonstrating [...]
Are the new media — the likes of Twitter, Facebook, etc. — “the beginning of new ways savvy PR pros will pitch and interact with the press?” That is the question posed recently among PR professionals, and it implies potential confusion between the media and the message — and the need to understand the role each [...]
[This article is part of our continuing series, "Social Media: Promise & Peril." Series posts are denoted by the signature logo, and are collected on the Social Media page, a link to which you will find at the Social Media tab at the top of this page.]
Social media like Twitter and Facebook are growing up and [...]
Newspaper owners have spent considerable time fretting about their general decline in circulation, influence and revenue. Many believe that these misfortunes come at the hands of a Web parasite that ceaselessly and increasingly seeps into a publication’s every pore, then sucks out all the news that’s fit to exploit.
The antidote for this national print media [...]
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