Universal Broadband “While the US talks, other countries are acting. Both Finland and Spain have now decided to add ‘broadband’ to their universal [telephone] service requirements.
"By 2011, any Finn or Spaniard, no matter where they live, should be able to get a reliable 1Mbps connection at a reasonable price,” ars technical.com reports.
Social Media Series Posts "Social Media: Promise & Peril" is a continuing series intended to help business communicators find value in social media for their companies and their stakeholders.
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1. Regular post pages on the edit30.com blog, where each article is identified by the series logo. You can collect all of these articles using the "Search edit30" feature above — simply search "social media."
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It’s news to me: Who to trust? “For the first time in recent years, voters trust Republicans more than Democrats on all 10 key electoral issues regularly tracked by Rasmussen Reports. The GOP holds double-digit advantages on five of them,” Rasmussen reported today, 10-24-09.
The polling organization asked this question: “I’m going to read you a short list of issues in the news. For each, please let me know which political party you trust more to handle that issue.” Responses were:
Healthcare
...D-40%; R-46%
Education
...D-38%; R-43%
Social Security
...D-37%; R-45%
Taxes
...D-35%; R-50%
Economy
...D-35%; R-49%
Abortion
...D-35%; R-47%
Immigration
...D-33%; R-40%
National Security
...D-31%; R-54%
Iraq
...D-31%; R-50%
Government Ethics
...D-29%; R-33%
Edit30 authority Edit30 brings more than three decades of corporate, marketing and investor communications expertise to the blog arena. We provide the insight executives need, but may not get from insiders or retainers. Find out more on our "About" page.
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[This article is part of our continuing series, "Social Media: Promise & Peril." Series posts are denoted by the signature logo, and are collected on the Social Media page, a link to which you will find at the Social Media tab above.]
Despite the clamor about social media’s ability of to whip up product and service buzz [...]
Public relations professionals and corporate executives who are savvy about working with the media well understand the time-honored adage that one should “never get in a fight with a guy who buys printers ink by the barrel.”
“Printers ink,” of course, is extended in today’s environment to include airtime and pixels. In any case, the message [...]
The challenge of clearly identifying and then understanding segmented stakeholder interests is now more difficult and critical than ever because the amalgam that once constituted the “average American” no longer exists, according to one analyst of demographic trends.
With the absence of a one-size-fits-all archetypal stakeholder, communicators must be ever more mindful to consider the specific [...]
Transparency has been, and continues to be, a popular rallying cry for communications and other executives responsible for corporate social responsibility and investor relations.
Now comes new research from the Gallup organization — followed quickly by an editorial in Investors Business Daily. Gallup says that American public “approval” of Congress is pretty low, and IBD says that [...]
Boston Hyatt Regency; Photo by RM Miles
The Hyatt debacle in Boston seems to have largely passed. Now it is time for the corporation, potential investors, and communications experts to determine whether any real brand damage resulted or the labor-management melee just created bruised management egos. (This is not to imply that real damage, emotional [...]
Hyatt’s Boston-area firing of nearly a hundred housekeeping employees has demonstrated how a management decision, perhaps thought to be a merely local action, can reverberate around the world and threaten the foundations of an otherwise respected brand.
The Boston Globe broke the story in its September 17 edition and the very next day, at 6:24 pm [...]
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